It is a licence issued by the Singapore Tourism Board (STB) that permits a company to carry on business as a travel agent. This includes offering and selling travel-related services, such as tour packages, flight bookings, accommodation, and ground transport.

STB issues two categories of licences:

No. The licence is only available to a formally registered business entity. It can be a private company, a partnership, or a sole proprietorship. An individual acting in a personal capacity is not eligible.

The business must designate at least one Key Executive (KE) to oversee its operations. This person must pass STB's fit-and-proper assessment and have relevant work experience or formal training in the travel industry.

A Key Executive is a designated individual within the licensed agency who takes charge of the company's overall management and day-to-day running. This person also ensures that the agency follows all rules under the Travel Agents Act and STB directives.

The KE serves as the main point of contact for all regulatory communications. In a sole proprietorship, the proprietor can act as the KE; in a partnership, one of the partners may take on this role.